In a noisy world, sometimes we want nothing more than a moment of silence from our surroundings. This 360˚ campaign promotes Kraft Jet-Puffed Marshmallows for National Be a Lover of Silence Day by portraying the product as “The Silent Snack”. The mostly white design and light typeface present a feeling of calmness. The ads are featured in environments where the viewer might find themselves in need of some quiet time and remind them to enjoy a moment of silence.
Back to Top